| Time | Event |
| 9:00AM | Ready to work!
|
| 9:00AM | Logos, boilerplate, about us, contact info, rough draft of investor pitch completed |
| | Logo - Your logo needs to be ready and loaded onto your team page on the wiki |
| | Bios - Short bios for each team member need to be on the wiki example |
| | The about us and contact info needs to be on your site when it goes live for the soft launch |
| 10:00AM | "How to Talk to the Press" |
| 12:00PM | Lunch
|
| 2:00PM | Soft Launch of Site |
| | Your site has to be active on the actual domain name and feature at least the logo, about us and contact info and a very buggy incomplete version of your product |
| 2:00PM | Press Releases Completed, Press List Compiled, Get Group Photo Taken |
| | A press release about the impending release of your product that will dominate the world is ready and you've compiled a 300-page press list. You also have a plan of other innovative ways to promote the launch and to get as many people possible to come watch the launch online, use your product and/or write articles about it. Think outside the box here and feel free to collaborate with other teams or call in favors from partners or friends that are CEO of Fairfax or design the google algoritm. |
| 3:00PM | Send out Press Releases (each team sends their own) |
| | All your press releases are sent and other crazy ploys to attract attention have been implemented. |
| 6:30PM | Dinner served
|
| 8:00PM | Code Freeze, prepare for Press Launch and Demo |
| | Coding STOPS! This is the hard deadline. Your site needs to be live and working. |
| 9:00PM | Launches and Demos to Press, Party! |
| | Each team has maximum 5min (and you will be cut off and this includes fumbling with laptops, etc) to pitch and give a live demo of their product. After this there will be 2-3mins in which the press can ask questions. This pitch is NOT for investors. This is where you get the world excited about your invention |
| 10:30PM | Sleep/Work as needed - code, work on presentations, go home, sleep or party |
